We had a guest speaker come in last week and talk about how he helps companies market themselves on the internet in order for them to get more business. It was interesting to see how big a difference it makes on how much internet traffic a business' website gets based on whether it appears on Google's top few results or not. People pour ridiculous amounts of money into online advertising because they know that's how most people shop nowadays, and getting your name out there is how you draw people in.
He also mentioned some other interesting ways of tagging products with things like "p8tches" that use QRCodes, which are essentially small squares that are similar to hyperlinks to a URL. You can simply scan it with a smartphone and go strait to a website for whatever object is being marketed.
The future of marketing is very interesting, and there are almost endless possibilities with the emergence of QRCodes and similar ways of interconnecting the web with the tangible world around us.
He also mentioned some other interesting ways of tagging products with things like "p8tches" that use QRCodes, which are essentially small squares that are similar to hyperlinks to a URL. You can simply scan it with a smartphone and go strait to a website for whatever object is being marketed.
The future of marketing is very interesting, and there are almost endless possibilities with the emergence of QRCodes and similar ways of interconnecting the web with the tangible world around us.
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